Art Director · Brand Designer · Storyteller

Art Director and Brand Designer dedicated to curating luxury storytelling through innovative design. Over the past decade, I have shaped global brand campaigns across fashion and technology. My approach is fueled by a mix of high-tech innovation and a deep-rooted bias for the handmade. Whether it’s CX redesigns, complete new branding projects, or tracking down the best espresso and pain au chocolat in a new city, I am up for the task.

Explore the work below, and let's connect if something catches your eye.

Client Project Role Year
Amazon LuxuryRebrand & Design SystemArt Director, Branding & Innovation2025 to Present
AmazonPrime DayArt Director, Campaign Design2024 to 2026
AmazonDevices Brand StudioArt Director, Brand Design2025 to 2026
PayPalTemplates, OOH & Digital MarketingArt DirectorSep 2024 to Feb 2025
Good AmericanEmily Ratajkowski, Khloé KardashianArt Director, Campaign DesignJun 2024 to Sep 2024
DickiesWilly Chavarria, Back to SchoolArt Director2023
NordstromBeauty, Fragrance, Maria McManus, Footwear, SkincareArt DirectorJun 2022 to Aug 2024
Ralph LaurenPolo Shirt, US Open, LighthouseArt Director, Campaign Design2022
MetaCreative StudiosSr. Brand Designer2021
Red BullCampaignArt Director2018
VansSandy Liang, Vivienne Westwood, Anderson .Paak, Vault, Pride, Nigel Cabourn, Wacko MariaSr. Interactive Designer, Digital Art Direction2018 to 2021
Apple TVShape of Water, Carpool Karaoke, Mission Impossible, Ready Player One, AnnihilationGlobal Brand & Marketing Design2018
Apple MusicBad Bunny, BLACKPINK, Juice WRLD, Delta AirlinesGlobal Brand & Marketing Design2016 to 2018
Corita Kent CenterDesign & Creative InternshipDesign & Assisting2016 to 2020
TOMSSite & Social ContentSr. Designer, Content Design2016
BeautycounterMarketing & CRMSr. Designer, Content Design2018 to 2020
  • Amazon LuxuryArt Director, Branding & Innovation2025 to Present
  • Amazon — Prime DayArt Director, Campaign Design2024 to 2026
  • Amazon — Devices Brand StudioArt Director, Brand Design2025 to 2026
  • PayPalArt DirectorSep 2024 to Feb 2025
  • Good AmericanArt Director, Campaign DesignJun 2024 to Sep 2024
  • DickiesArt Director2023
  • NordstromArt DirectorJun 2022 to Aug 2024
  • Ralph LaurenArt Director, Campaign Design2022
  • MetaSr. Brand Designer2021
  • Red BullArt Director2018
  • VansSr. Interactive Designer2018 to 2021
  • Apple TVGlobal Brand & Marketing Design2018
  • Apple MusicGlobal Brand & Marketing Design2016 to 2018
  • Corita Kent CenterDesign & Assisting2016 to 2020
  • TOMSSr. Designer, Content Design2016
  • BeautycounterSr. Designer, Content Design2018 to 2020

Selected Work

Brand systems and campaign direction across luxury, fashion, music, and technology.

Amazon Luxury
Branding & Design

Year
2025-Present

Year
2024-2026

Amazon
Prime Day

Vans
Global Interactive Content Design & Art Direction

Year
2018-2021

Apple Music
Global Graphic Design

Year
2016-2018

Dickie’s x Willy Chavarria
Art Direction, Site

Year
2023

Press & Appearances

Featured by NBC News, BBC, ABC News, and The Recount. Bylines in Flaunt Magazine.

BBC Arabic

✳︎

Flaunt

✳︎

The News Movement

✳︎

NBC News

✳︎

ABC News

BBC Arabic ✳︎ Flaunt ✳︎ The News Movement ✳︎ NBC News ✳︎ ABC News ✳

Art

Personal practice across typography, printmaking, and collage.

Get in Touch

Available for creative direction, art direction, commissions, writing, and on-screen appearances.